Blog articles

Understanding Search Engine Algorithms
Search engine algorithms are intricate formulas that search engines like Google, Bing, and Yahoo use to determine the relevance and ranking of websites in their search results...
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Understanding SEO and Its Impact on Your Website
Search Engine Optimisation (SEO) plays an integral role in determining the visibility and success of websites in search engine results. It encompasses a range of strategies an...
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Boost Your Online Visibility with Search Engine
Understanding search engines is crucial for anyone looking to establish or enhance their presence online. We will explain how search engines work and why they're important. Wh...
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Comprehensive Guide to Effective Keyword Research for Blog Optimisation
Keyword research is a fundamental aspect of search engine optimisation (SEO) that involves identifying the words and phrases people use in search engines to find relevant cont...
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Understanding Browser Compatibility
Browser compatibility is an essential aspect of web development. It ensures that a website or web application functions correctly across different web browsers. This term refe...
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Essential Update on Google Ads Location Asset Policy for Business Owners
With the upcoming policy changes to Google Ads, specifically regarding Location asset requirements, business owners advertising online must take prompt action to remain compli...
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Understanding Backlinks in Search Engine Optimisation (SEO)
One term that often surfaces in conversations about search engine optimisation (SEO) is "backlink". So, what is a backlink, and why does it hold such significance in the digit...
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The Importance of Website Scalability as Your Business Grows
In today's digital world, website scalability is a critical aspect. In simple terms, website scalability is a site's ability to handle more users without slowing down or facin...
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A Comprehensive Guide to SSL Certificates (Now Known as TLS)
When delving into online data security, a frequently used term is the SSL Certificate. Though people continue to use the term "SSL", it's important to note that SSL (Secure So...
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Understanding Effective Landing Pages for Better Conversions
A landing page stands as a crucial element in digital marketing and website design, directly impacting the conversion rate and the user experience. Understanding its function,...
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Mastering Local SEO to Boost Your Business Visibility in Your Community
Search engine optimisation has become indispensable for businesses looking to improve their online visibility. One critical subset of this strategy that local businesses often...
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Comprehensive Guide to Search Ranking and How to Improve Your Website
Your online presence is a significant part of your business strategy, and this importance has led to many businesses fighting for visibility on search engines like Google, Bin...
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Unveiling the Power of Web Accessibility in Modern Website Design
In the bustling landscape of the digital age, websites have evolved into pivotal hubs for businesses worldwide. They're no longer simple points of information; they've emerged...
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Why it is Time to Say Goodbye to Windows 7 and 8
As of January 14, 2023, Microsoft is officially ending support for Windows 7 and 8.1. This may come as a surprise to some, considering Windows 7 was released back in 2009 and ...
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How site loading speed can affect your conversions
Building a new website for your business often centres around design, navigation and content. However, site loading speed is a critical factor that cannot be overlooked. An im...
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How to Minimise the Damage of Zero-Click Search
Google is constantly working to improve the search experience. This great for consumers, but it is resulting in fewer clicks. As more and more searches end in an answer withou...
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How Redhill Businesses Have Beaten Lockdown
Few businesses in Redhill have remained unscathed during the impact of the COVID-19 crisis. There are many that have found it difficult, with premises closed and people confin...
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Adapting Your Marketing Strategy to Cope with Coronavirus
With millions of people having been confined to their homes, the way we’ve been communicating in both personal and business lives has been almost completely reliant on digit...
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